NEW QUESTION 1
When implementing Adobe Analytics for a site, what is one reason to leverage a data layer instead of a document object model scraping approach?

• A. The site code of the page is rarely updated and the DO< elements remain the same for most of the time.
• B. When the document object model of the page is updated for functional or design reasons analytics data is not affected.
• C. Site developers are not available to regularly updated the page implementation and the DOMrarely changes.
• D. The analytics developer is very familiar with the document object model of the pages and is able to find elements on the page.

Answer: C

NEW QUESTION 2
What is the Adobe-recommend way to enable the Experience Cloud ID within Adobe Experience Platform(AEP) Launch?

• A. The Experience Marketing CloudID extension
• B. The Experience Cloud ID extension
• C. By custom code, as there is no Launch Extension
• D. The Adobe Analytics extension

Answer: B

NEW QUESTION 3
Which variable us used to activate or deactivate doPlugin() to run customized routines to gather or tier data centrally?

• A. s.activePlugins
• B. s,doPlugins
• C. s,usePlugins
• D. s,trackPlugins

Answer: C

NEW QUESTION 4
A client would like to implement tracking on their product from to access perform of their financial products. They have 20 products flows, and they want to understand how many times a flow has been started andcompleted for each product.
What should the Analytics developer recommend to meet these requirement in the most efficient manner?

• A. Use one eVar to define the flow name, one custom events for the start, and custom event for the end.
• B. Use one distinct custom event for each product, and for flow start and each flow completion.
• C. Use one unique pageName for each step of each product.
• D. Use a custom property to track the step and a processing rule to populate the product.

Answer: A

NEW QUESTION 5
A developer has tested a submitted Adobe Experience Platform Launch library in the staging environment and detected problem.
How should the developer fix this issue?

• A. Wait for he approver to reject, make the changes to the library in staging and then approve the changes.
• B. Make the changes to the library in staging, and the publish to production,
• C. Wait for the approve to reject, make the change to the library in development, and re-submit for approval.
• D. Make the changes to the library in staging and re-submit for approval.

Answer: C

NEW QUESTION 6
You are working in Adobe Experience Platform Launch and making multiple updates to a library: What isthe quickest way to see your results and test your changes?

• A. Save your changes using the Working Library function, and build library.
• B. Open the Local Testing tab, save your changes and build the library.
• C. Open the Quick publish tab, save your changes, and build the library.
• D. Open the Publishing tab, save your changes, and build the library.

Answer: A

NEW QUESTION 7
An adobe Analyticsdeveloper is analyzing the reasons behind a data loss. The application has to support offline tracking, so trackoffline is set to true.
What is the reason behind the data loss?

• A. Report is not timestamp enabled.
• B. Default value for property offliceLimitis not increased.
• C. Forceoffline property is enabled.
• D. Additional property offlinetrackingSuite is empty.

Answer: B

NEW QUESTION 8
Which built-in functions have been deprecated in Adobe Experience Platform Launch?
A)

B)

C)

D)

• A. Option A
• B. Option B
• C. Option C
• D. Option D

Answer: B

NEW QUESTION 9
Adobe Analytics data is not going to the correct report suite, and the issue requires some troubleshooting. Which method will help identify which report suite the data isbeing sent to?

• A. Look at the image request/ beacon
• B. Look at the source HTML
• C. Look at the query string parameters.
• D. Look at the page URL

Answer: B

NEW QUESTION 10
Duplicate page views commonly occur on the first page of a single-page application due to the default page view beacon being fired across the entiresite in additional to direct call rules used by the application.
Knowing the landing page URL for the application, what is the recommended why in Adobe Experience Platform Launch to suppress this default page view beacon, so that the direct call rule beacon is the only one that fires upon landing on that fires landing on the application?

• A. Create a rule that fires on the bottom of every page; clear all the variable from the beacon so that it will not fire.
• B. Add custom code to your default page load rulethat sets
• C. defaultBeacon to false
• D. Configure the property in Launch to support single-page applications, and it will happen automatically.
• E. Create a snippet code in ''Customize Page Code'' in the Analytics extension that executes return false if theURL current page matches that of the landing page URL for the application.

Answer: B

NEW QUESTION 11
A rule that has beenprevious ly published to production using Adobe Experience Platform Launch needs to be deleted completely in production.
Which steps should be followed?

• A. Disable the rule in a library and publish it to productio
• B. Then, delete rule in a library and publish to production.
• C. Disable the rule in a library, and it will automatically be deleted once it is published to production.
• D. Rejected the production library, delete the rule, and then publish to production against.
• E. Delete the rule in a library and then publish the library to production.

Answer: A

NEW QUESTION 12
During the implementation process, the client notices that the purchase event is correctly with the beacon but order are not showing up in the Adobe Analytics interface.
Which Adobe Analytics tool should be used to find out whether a purchase event has been captured but ignored because the pucahseID was not unique?

• A. Report Builder
• B. Workspace
• C. Data Feeds
• D. Data Warehouse

Answer: B

NEW QUESTION 13
In the Adobe Mobile SDK, what is the name of the file where the Adobe Analytics report Suite ID is set?

• A. ADBMobile.json
• B. ADBMobileConfig.json
• C. AdobeMobileMeasurement.kson
• D. AdobeMobileLimrart.json

Answer: B

NEW QUESTION 14
In order to improve performance the client has a requirement that every JavaScript library loaded on their website does so asynchronously, You add the Adobe ExperiencePlatform Launch library to the site asynchronously.
Which two considerations must you keep in mind when setting up the rules in Adobe Experience Platform Launch for this client? (Choose two.)

• A. Page Load Event Types sent in the Event Configuration of a Rule will not trigger in the default order.
• B. Only the DOM Ready Page Load Event Type and can be reliably used when setting up Rule.
• C. A rule using the Library Loaded event type might execute before your data layer is fully loaded.
• D. Only the Windows Loaded Page Load Event Type can be reliably used when setting up a Rule.
• E. The Page Bottom event type doesn't provide value when the library is loaded asynchronously

Answer: AC

NEW QUESTION 15
a banner ad has the wrong campaign ID tracking parameter (tid instead of cid) on the destination URL. Which Adobe Analytics feature can be used to fix this issue?

• A. Classifications
• B. Processing Rules
• C. Event Serialization
• D. Data Sources

Answer: A

NEW QUESTION 16
An Adobe Analytics variable is populated in the beacon with a value of c3=Green but the resulting report shows a value of #008000.
Which two options should be investigated to find the source of the change? (Choose two.)

• A. Visitor Profiles
• B. VISTA Rules
• C. Mobile SDK
• D. PHP Server Side Analytics
• E. Processing Rules

Answer: AD

NEW QUESTION 17
An Analytics developer placed the doPlugins() function in the code editor of the Adobe Analytics extension to populate the s.campaign variable. Then, the developer created arule to populated the s,compaign variable on a specific landing page.
When validating the value of the s,compaign variable on the specific landing page, it shown the doPlugins() value for the campaign variable.
What would cause this issue?

• A. The doPlugin() function value will take precedence over the s,compaign variable
• B. The doPlugin() function needs to be excluded through an exception in the rule.
• C. The doPlugin() function runs last and overwrites any values for the same variables.
• D. The rules condition was not me
• E. so the doPlugins() function persisted.

Answer: A

NEW QUESTION 18
What needs to be done after checking the '' Automatically share Analytics Data with Audience Manager'' option in the Adobe Analytics Extension?

• A. The data integration Library (DIL code must be added to the AppMeasuement file.
• B. Server-side forwarding needsto be enabled in the Analytics Admin tools.
• C. The web manager needs to set the 'aam_track cookie on the website.
• D. Audience Manager tracking needs to be enabled in the Analytics Admin tools

Answer: A

NEW QUESTION 19
To track exit rate from the on-site search results page by number of no-site searches the user performed, what kind of variable should be populated with the number of on-site searches?

• A. Traffic Variable
• B. Counter eVar
• C. Predefined Event
• D. Numeric Event

Answer: C

NEW QUESTION 20
A client has a hybrid native app that opens mobile web content the app.
Which method should be used to ensure that visitors are not identified separateltly as they movebetween the native and mobile web pages?

• A. VisitorMarkitingCloudID()
• B. VisitorSyncIdentifiers()
• C. visitorAppendTourL()
• D. visitorgetIDs

Answer: B

NEW QUESTION 21
A client has customer data stored in a customer relationship management (CRM) database and wants to leverage that data in Adobe Analytics.
What is the name of the Adobe Core Services feature that will meet this need?

• A. Customer Attributes
• B. Audiences
• C. Experience Cloud ID Service
• D. Customer Activation

Answer: A

NEW QUESTION 22
An implementation requires custom code in Adobe Experience Platform Launch that sets an eVar. The code looks like this:

However, when the rule executes, the following error appears in the browser's console:

What are two possible cause of this error? (Choose two.):

• A. The Adobe Analytics extension has not been installed.
• B. The s object needs to first be declared in a page load rule.
• C. The ''Make tracker globally accessible'' setting i n the Adobe Analytics extension has not been enabled.
• D. Then AppMeasurement library was deleted from the website.
• E. Another JavaScript library on the page is conflicting with Launch.

Answer: BC

NEW QUESTION 23
A solution design reference document says that an AdobeAnalytics variable should be populated on all pages. What are two methods that could be used to meet this requirement? (Choose two.)

• A. Create a data element in Adobe Experience Platform Launch that matches the name of the variable , and it will be populated automatically.
• B. Configure the variable with a default value inside of the Adobe Analytics Report Suite configuration.
• C. Set the variable in the Global variable section of the Adobe Analytics extension in Adobe Experience Platform Launch.
• D. Set the variable in the Adobe Analytics: Set Variables action of a page load rule in Adobe

Answer: BD

NEW QUESTION 24
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